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OOH has always been treated as the redheaded stepchild of media because it was not measurable in many ways. But we’re now … getting some intelligent data around physical locations. DAN HIGHT of xAD

New media channels don’t tend to replace older ones, but, rather, they find “a happy form of co-existence”. MARK MULHERN of iCROSSING
Until teleportation is an option, consumers will go outside. OOH will endure. JEFF TAN of POSTERSCOPE
You can tell the ideals of a nation by its advertisements. NORMAN DOUGLAS
Stopping advertising to save money is like stopping your watch to save time. HENRY FORD
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